Digital Marketing Campaign

OPPORTUNITY
Designers were challenged to create a digital marketing campaign for an assigned client. I was assigned Live Nation Entertainment. As an additional project, I extended the digital marketing campaign into an integrated campaign with digital and nondigital touchpoints. 
SOLUTION
I created a campaign for Live Nation's Summer Lawn Pass, targeted toward 18-25 year olds. The campaign is visually cohesive and includes several banner ads, a mobile and desktop landing page, and a marketing email. It also includes social media ads, a Spotify playlist and several nondigital touchpoints. 

You may also like

Solia Product and App Design
2020
Original Typeface Touchpoints
2019
Scandi Group Magazine Project
2020
Letters To The Ones They Left Behind Booklet
2019
Honeyfield Packaging and Brand Identity
2021
Marex Rebrand of Carnival Cruise Line
2020
Original Typeface
2019
Typography Poster
2019
Girls Who Read Book Campaign
2021
Mending Strides Website Redesign
2020
↑Back to Top